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Service we provide inDigital Marketing
Search Engine Optimization
Search Engine Optimization (SEO) is a technique employed by online marketers to improve the ranking of their websites in search engine results pages (SERPs). This can be done by optimizing the content on a website for search engine indexing, creating backlinks to the website from high-quality websites, and conducting keyword research.
Though SEO can be an expensive endeavor, leading companies in the United States often employ SEO specialists to help them achieve higher rankings. A study conducted by Forbes in 2017 ranked Google as the number one employer in the country with a total workforce of over 260,000 people. This high concentration of talent makes SEO an important part of any online marketer’s arsenal.
While SEO is an important part of any online presence, it is not a magic bullet. As with any marketing campaign, success will require effort and dedication on the part of the online marketer. However, with the right strategy and execution, SEO can help a business reach new heights.
Search Engine Marketing
One of the most important aspects of SEM is understanding how your website is ranked. Google, Yahoo, and Bing all have different rankings for websites, so it’s important to understand how each search engine ranks your website to improve your chances of ranking higher. Several different tools can help you determine how your website is ranking on each search engine.
SEO is the practice of making your website as user-friendly as possible so that people will click through to it from search engine results pages. By optimizing your website for relevant keywords and phrases, you can improve your chances of ranking higher in Google and other major search engines. In addition to keyword optimization, you should also make sure that your website looks attractive and easy to use.
SEM is an important part of any marketing plan, and businesses of all sizes should consider using it to stay ahead of their competition. By optimizing your website for SEO, you can increase your chances of attracting new customers and generating more leads.
Pay Per Click
The term “pay per click” (PPC) has become ubiquitous in online advertising. PPC is a paid marketing approach in which a company pays search engines (such as Google) to display adverts on their search results pages. In return for these ads, the company expects to receive a higher click-through rate (CTR) and increased traffic.
PPC has traditionally been used by large companies with the financial resources to invest in paid search campaigns. However, this is now starting to change as small businesses increasingly turn to PPC to gain an advantage over their rivals. There are several reasons for this. First, PPC is relatively easy and cheap to set up and manage. Second, PPC allows businesses to target their advertising specifically to the right audience, which can be more effective than indiscriminate advertising.
However, there are also some drawbacks to PPC. First, it can be very expensive to run a successful campaign. Second, PPC campaigns can be time-consuming and challenging to execute well. Finally, PPC campaigns can be very unpredictable and volatile, which can make them difficult to budget for and manage.
Digital marketingkey benefits
Targeted advertising
Digital marketing allows businesses to target their advertising to specific demographics, interests, behaviors, and geographic locations, which can lead to more effective and efficient advertising campaigns.
Increased brand awareness
Digital marketing can help businesses increase their online presence and reach a wider audience, which can lead to increased brand awareness and customer engagement.
Improved customer engagement
Digital marketing can help businesses connect with their customers in a more personalized and meaningful way through social media, email marketing, and other digital channels.
Cost-effective
Digital marketing can be more cost-effective than traditional marketing methods, such as print advertising and TV commercials because businesses can reach a larger audience for a fraction of the cost.
Measurable results
Digital marketing allows businesses to track and measure the performance of their campaigns in real-time, which can help them make data-driven decisions and optimize their marketing strategies.
Increased revenue
Digital marketing can help businesses increase their sales and revenue by generating more leads, converting more customers, and encouraging repeat purchases.
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Industries We Work With
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Frequently Asked
Questions
The current transformation in the business world is the digitalization of existing operations. Digital marketing services provide businesses with an array of potent tools to attain expansion. There are several significant methods to which it can contribute:
1. Right Audience Target
2. Quantitative Results
3. Access to New Customers Globally
4. Enhanced Brand Awareness
5. Cost-Effective
6. Strong Relationship Building
While selecting a full-service digital marketing consulting agency for your company, you are advised to make sure:
1. The agency has expertise as well as specialization according to your niche.
2. They should have a convincing portfolio.
3. They must have a decent knowledge of your industry.
4. Their approach must be strategic, as markets are competitive.
5. The communication related to work, progress, feedback, and finance must be transparent.
6. They must be using advanced tools for digital marketing services.
7. They should also have good ratings and reputation online.
SilverXis provides 360-degree digital marketing services for companies. It has helped startups to survive the cut-throat competition and established businesses to stand out in the digital storm. Our services include:
1. Content Marketing
2. Search Engine Optimization (SEO)
3. Social Media Optimization (SMO)
4. Pay-per-click (PPC) Advertising
5. Tracking and Reporting
6. Data Analysis
7. Campaign Optimization
8. Digital PR
9. Reputation Management
10. Marketing Automation
Get in touch with us now to avail of custom digital marketing services for your niche.
As a pioneer in the IT and marketing segment, we have:
1. 17+ years of global experience.
2. Served 10+ industries.
3. Worked on agile methodology to serve the clients better.
4. Amalgamation of expertise and experience.
Following are a few of the metrics tracked by us:
1. Website Traffic
2. Conversion Rate
3. Return on Investment (ROI)
4. Cost per Acquisition (CPA)
5. Click-Through Rate (CTR)
6. Email Marketing Metrics
7. SERP Positioning
8. Engagement Metrics
9. Customer Lifetime Value (CLV)
10. Customer Satisfaction Metrics
Yes, SilverXis agency specializes in custom digital marketing solutions to match each client's demands and goals. We offer customized solutions to boost your business's online presence, engagement, and growth, whether you need a multi-channel strategy or audience-targeted services.
Our team collaborates with you to understand your goals, audience, and market dynamics to create strategies and campaigns that achieve your vision and measure results. We use innovation, creativity, and continual optimization to make our online marketing services successful for your organization.
Yes, definitely. Our team of expert digital marketers will contact you once you sign in to the form or email us at info@silverxis.com. Or, if you want, you can directly give us a call at 817-567-8848.
Yes, we provide a wide range of tracking and analytics services to assist you in quantifying the ROI of your digital marketing endeavors. Our team employs various tools and methodologies to closely track important metrics like website traffic, conversions, leads, and revenue generated from digital marketing campaigns.
Costs associated with engaging the services of a digital marketing agency can vary substantially based on several variables, including the extent of services needed, the intricacy of the undertaking, the agency's proficiency, and the geographical placement of the business. SilverXis provides several pricing tiers, which encompass:
1. Hourly Rates
2. Monthly Rates
3. Project-Based Rates
4. Performance-Based Rates
Contact us now to obtain the real-time cost of our services.
Due to its precise targeting, reduced cost per impression (CPM), sophisticated analytics and tracking, flexibility for real-time modifications, and higher ROI, digital marketing is cheaper than traditional marketing.
Digital marketing lets firms target specific audiences with targeted messaging, track campaign performance in real-time, and refine strategies for better outcomes at a fraction of the expense of traditional advertising channels.
This makes digital marketing a cost-effective and efficient solution for firms trying to maximize their advertising budgets and see results.
Digital marketing is a time-consuming process and requires patience to achieve long-lasting goals.
1. SEO
For SEO (Search Engine Optimization), results might take months to a year, with initial improvements noticeable within a few months. However, meaningful boosts require continual optimization and content production work.
2. Social Media
Organic social media engagement numbers may appear within weeks, but a long-term commitment is necessary to develop a loyal following and achieve corporate goals. Paid social media advertising can show results in days or weeks.
3. PPC
Pay-per-click advertising programs produce fast results, attracting targeted traffic. For sustainable conversion and ROI gains, continuing tweaking is needed after days or weeks of early measurements.
AI has no doubt taken the world to storm but there are a few circumstances to consider such as:
1. AI can perform repetitive tasks easily and make informed decisions but lacks creativity and a strategic approach to solving problems.
2. AI can obtain data and identify patterns, however, it lacks empathy and emotional intelligence which is the crux of targeted marketing.
3. AI can undoubtedly work faster than humans and give results but cannot adapt according to urgent situational shifts or innovate.
4. AI cannot help you in making complex decisions.
5. Relationship building is the heart of digital marketing. Artificial relationships fostered by AI have proven to be inefficient.
That’s great to hear! We do not follow complex on-boarding regulations. Reach out to us at: info@silverxis.com or directly give us a call at 817-567-8848.