How to create a job portal like Glassdoor?

June 27, 2023

Never before has networking been as simple, widespread, and productive as it is now. Everything from goods and services to works of art and drama to human feelings and other intangibles is becoming digitized in today’s age of the information technology revolution.

The global spread of the COVD-19 virus effectively ended the issue of getting used to living online. It led people to assume that anything—from school to shopping to therapy to meetings to dating—could be conducted entirely online if only the right infrastructure were put in place. It led to web application development at a very high scale.

In the same reign, the hiring process too saw an unprecedented shift in its existential form. Although there were ample job websites even prior to the current IT revolution, they were mainly dedicated to job posting and advertising. With time, online job portals began to transform themselves into top-notch networking platforms where recruiters and job seekers could get to know each other and then take steps.

The pandemic has played a vital role in their advancement and development. According to a report, 69% of recruiters in 2023 will prefer to take online interviews rather than call the candidates physically. In the pre-pandemic era, the percentage of such interviews was only 22%. This rise could not have been possible without transforming job portals into networking platforms.

In the following paragraphs, we will go through the steps that need to be taken in order to create a successful web application on par with Glassdoor. You will be able to properly assess the needs of such web application development by the time you reach the finish of this blog, which will also provide you with research advice.

Functions of a job portal web application

The job portal websites or applications have numerous functions that revolve around networking, recruiting, and filtering preferences. Below are the detailed discussed aspects of the same:

1. Profile building

The job portals allow the recruiters, as well as the job seekers to build their profile. This helps the recruiters to showcase their company’s requirements, growth, and future planning. On the other hand, job seekers are able to feature their skills, education and experience.

2. Job search filtering

There are ‘n’ number of jobs advertised on such portals. It is, therefore, not practically possible to go through all the advertisements and sort out the preferred ones manually. The filtering options available on the portals allow the job seekers to shortlist their desired jobs based on geography, skills, company type, salary range, and many more.

3. Application management

It is just as challenging, if not more so, for recruiters to find the ideal individuals for open positions as it is for job seekers to narrow down their choices. The number of applications they get is unlimited. As a result, a single job posting may receive thousands of resumes. The ATS (application tracking system) included in the job portals ensures that recruiters only spend time on resumes that are a good fit. Based on the position being filled, the ATS will automatically exclude any CVs that are unsuitable.

4. Communication and networking

Currently, job portals are being created to facilitate communication between recruiters and job seekers. This enables them to communicate, call, and even engage in video communication with a single click. Even if the application is not considered for the advertised position, the job seeker may ask for references and recommendations for a suitable position.

5. Notifications

Just like any social media platform, job portals also provide pop-up notifications for any activity done with the concerned party. This way, an application can be tracked easily while monitoring the development of its process. Also, the job alerts for a particular company or role can be turned on.

6. Reviews

According to a survey, the reviews that are made on the feedback channels of any website or application are trusted by 90 percent of users of the internet. On employment portal websites, individuals frequently debate topics such as the work culture, the company’s prospects, job duties, and other relevant topics. Before submitting an application, it is beneficial for new job seekers to have an understanding of the organization.

7. Personal branding

The branding of a company may be accomplished through the use of websites like these, which allow for the uploading of testimonies, videos, images, and logos, among other things. In addition to it, a concise summary of the organization may be highlighted.

Glassdoor history

Back in 2007, in the midst of the Great Recession of 2008, three guys named Tim Besse, Robert Hohman, and Rich Barton opened a website for the company’s reviews. The trio happened to work for Expedia before, which was a travel website that rendered the services of hotels, flights, and other tourism packages.

The website was introduced officially in 2008. The portal was able to accommodate 100,000 pieces of content in its first two days of operation. With the passage of time, Glassdoor expanded and began accumulating evaluations for CEOs, work culture, and salary, among other things. Additionally, it launched a job advertising portal. People are using this portal from around 190 countries. It also appeared on the Fortune 500 list.

Eventually, in 2018, it was acquired for $1.2 billion by Recruit Holdings, a Japanese corporation. In 2020, the company partnered with Indeed, another prominent job-posting website.

Job portal web development essential points

According to a report, there are roughly 252,000 websites created on a daily basis. However, not all of them are successful in retention, ranking, or providing the best user experience. This is why, while creating any website, it is important to conduct thorough research on the market and then plan the process accordingly. Below you will find all the necessary points worth considering before the job portal’s development:

Determination of objectives

Human resources is an extremely vast segment that cannot be managed easily if proper blueprints are not designed. While developing a scalable web application for providing jobs, it is quite important to make sure from the very beginning which sector is to be targeted. And if all or multiple sectors are targeted, then algorithms should be developed for seamless filtration.

Platform selection

Job portals fall under the heading of dynamic websites. Such websites need continuous changes and updates. Therefore, it is important to integrate it with the appropriate CMS (content management system). WordPress is the most popular, highly customizable, and purely reliable CMS for such portals. Nevertheless, people can also try other platforms, such as Drupal, Wix, or perhaps the dedicated software for recruitment.

SWOT analysis

SWOT analysis is the foundation of any business startup, and the practice never stops as the market keeps changing and new competition is always emerging. In such a scenario, competitors must be analyzed, taking into account their strengths and weaknesses.

UI/UX architecture

It is not merely important to add a wide range of features to any application. If the users are not able to navigate through those sets of features seamlessly, then the UX Hence, proper site mapping needs to be done to enhance the user experience.

Technologies used for job portal development

Key-features of a successful job portal

Conclusion:

Are you planning to smoothen your recruitment process and find the best human resource available in your domain? Do not worry! We are here to help you find the right candidate through your custom recruitment portal.

Our team of highly qualified developers working in the industry for more than 15 years will provide you with the top-notch job portal web application. On top of that, we are already a leading staff augmentation company in the USA and have been rendering this service since 2006. You can even hire our web developers to work dedicatedly for your customized application on par with Glassdoor.

Let’s work together

Our experience, responsiveness, time, and value are an asset for being your trusted partner. We not just build software, but help you effectively solve your business problem. So if you are looking for a partner with excellent technical know-how and well-established processes, we are happy to serve you with the best in class.